Scrubs to Startup, business launch for nurse entrepreneurs
The full menu

The full scope of what we can build.

Everything below is work we have done for a nurse-led business, including our own. The builds bundle the common set. Anything else is an add-on, quoted in writing before any work starts.

Included in a build

Built, configured and switched on.

Formation and identity

Entity formed: PLLC, LLC or PC as your state and model require
EIN, registered agent and operating agreement
Name validation and trademark knockout search
Logo, palette, type and a brand kit you own outright
Domain secured, DNS configured properly
Google Business Profile claimed and configured

Google Workspace, set up right

Professional .com email for you and your team
Shared drive with a folder structure that survives growth
Calendar wired to your booking system
Groups and aliases: hello@, billing@, referrals@
Security defaults: 2FA, recovery, device policy
Signature, out-of-office and template setup

Website and getting paid

Five page website with the copy written for you
On page SEO and schema
Booking and scheduling wired and tested
Card payments, invoicing and payment plans
Intake and contact forms
Analytics with a dashboard you can read

Automation and AI

Core automation set: lead capture, confirmation, reminders, follow up, review request
Built in Zapier, Make or n8n, whichever fits your stack and budget
AI where it earns its keep: enquiry triage, draft replies, call summaries, document intake
No-show recovery and reactivation sequences
Every automation documented, so you can change it later
You own every account. Nothing runs through ours

Systems and records

CRM set up around your pipeline, custom built where needed
EHR or client records where your model needs them
Custom apps and internal tools where off the shelf does not fit
Secure storage and document handling
Reporting: one dashboard answering where the money and leads came from
SOPs and the operating workflow built

Paperwork and materials

Client agreements and contracts
Informed consent and clinical documentation
Policies and procedures
Business cards and print ready collateral
QR codes pointing where you want them
One page leave behinds, signage and referral sheets

The stack we work in

Skilled in the tools, loyal to none of them.

We build in whatever fits your business and budget, then hand over every login. If a $20 a month Zapier plan does the job, you do not get sold an n8n server, and the other way round.

ZapierMaken8nGoogle WorkspaceShopifyStripeSquareGoHighLevelAirtableTwilioClaude and GPT APIsCustom apps

Add-on menu

Anything beyond the build.

Added to a build or bought on their own, each one quoted in writing before any work starts. State and government fees are passed through at cost, never marked up.

Additional website pages beyond the package

Entity filing coordination

Trademark filing coordination

Additional automations (Zapier, Make or n8n)

AI workflows: enquiry triage, drafting or summaries

Google Workspace setup on its own

Google Business Profile and local SEO setup

Custom internal tools and apps

Existing site migration

Automation rescue: fix a broken Zapier or Make stack

Online store setup

Brand kit expansion: collateral and templates

Rush delivery

Specialist work in ecommerce, Amazon, FDA registration, app scoping and practice operations starts with The Report at $350, because the scope varies too much to quote sight unseen. Software and SaaS builds we deliberately do not sell: Reports and an advisory retainer only.

What we do not do.

No social media management.

No content production.

No ad management.

No legal advice.

We are not your lawyer, not an accountancy practice and not an insurer. On regulated builds a healthcare attorney reviews the structure before anything is filed, and we will tell you plainly which decisions belong to a licensed professional rather than to us.

Not sure which of these you actually need?

Take the free Scope Check. It tells you what stands between you and open, including the items you can close yourself this week without paying us anything.

Free Scope CheckBook a call