Scrubs to Startup, business launch for nurse entrepreneurs
No patient contact

Nurse and health coaching, without the MLM smell.

The highest volume of interest of any model, and the most crowded. The clinical credential is your differentiator; the risk is being filed alongside every certificate-selling coach your prospect has already met.

See our packagesBook a call

Go-Live, $4,500. Every price is on this page. Two builds a month, waitlist beyond.

Nurse and health coaching, by the numbers

Typical startup cost

Under $1,000

What coaches charge

$150 to $400 a month per client, or $600 to $2,400 a package

Realistic time to first client

One to two months

Typical market ranges, not a promise of earnings. Your state, your market and your pricing decide the real numbers.

Before you can open

The scope line is the product boundary.

Nothing here requires a medical director. What it requires is being unmistakably clear about what you do not do.

Business entity

You do this

An LLC. No professional entity needed while you are coaching rather than treating.

Professional liability cover

You do this

Coaching cover. Your employer's clinical policy does not extend to it.

A written scope boundary

We do this

In the contract and on the site: coaching, not diagnosis, treatment or prescription. This protects you and reassures buyers.

A defined offer, not open-ended sessions

We do this

Packages with a start, an end and a price. Hourly coaching is the hardest thing to sell and the fastest to burn you out.

Booking, payments and recurring billing

We do this

Monthly and package billing that runs without you invoicing anyone.

A credibility site that does not look like a funnel

We do this

No countdown timers, no struck-through prices. In this category, restraint is the differentiator.

Can you own a nurse coaching practice in your state?

You can own this outright anywhere, provided you coach rather than diagnose or treat. The line between the two is the whole compliance question in this model, and we write it into your contracts and your site copy.

Check your state, free

Pricing, published

What we build for a nurse coaching practice.

Your track is decided by what the business actually does, not by your budget. Published scope caps and a written not-included list, every time.

Your track

4 weeks

Go-Live, Consultancy

$4,500

or 6 payments of $750

Everything an expertise business needs to be hired: credibility with your buyer, the intake and proposal flow, the pipeline and the invoicing.

Credibility architecture aimed at your buyer, not at patients
Case and client intake built for how the work arrives
Proposal and engagement-letter flow
Pipeline CRM and retainer invoicing
Work-product templates for your discipline
A walkthrough library so you can run it yourself
Published scope caps and a written not-included list
Ninety days of Rounds included
Start Go-Live, Consultancy

75 minutes

The Report

$350

$175 credits toward Go-Live within 30 days

Before you commit to a build: one session that walks your whole intended operation and tells you plainly whether a nurse coaching practice is the right thing to open.

Licensure and model: whether you can own it, and as what
Offer and pricing, walked properly rather than guessed
The client journey, end to end
The tech stack you actually need, and what to skip
Your launch sequence, in order
One page summary and the recording within 48 hours
Book The Report

Fifty percent to book, fifty before launch, or six monthly payments at the same total. Interest free, never a discount. Every Go-Live includes ninety days of Rounds, then $179 a month if you keep it. All services and add-ons.

Questions nurses ask about a nurse coaching practice.

Interest is saturated; credible practitioners are not. Of the board certified health coaches in the country only a small fraction are nurses. The clinical credential is the differentiator, and most of your competition is selling certificates rather than coaching.

No state requires one to coach. Some clients value one. None of them value it more than a registered nurse licence, so do not let a certificate become the reason you have not started.

Broadly: education, accountability and behaviour change are coaching; diagnosing, treating, prescribing or interpreting results for a specific condition are practice. We write your boundary into the contract and the copy, and it is worth an attorney review if your niche sits close to the line.

Published prices, no fake discounts, no urgency theatre, and a site that looks like a practice. That is a design decision, and it is how this build is written by default.

Ready to open your coaching practice?

Fifteen minutes with a fellow nurse who has built nurse-led businesses, not a coach. The prices are already on this page, so the call is not a pitch.

Book the free callFree Scope Check

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